A Website is one of the fundamental platforms for an online business
Whether you are a manufacturer, retailer or service provider, you are going to need a website to showcase your products and services in the digital world
A website acts as an online store for your business and a dynamic website makes it even more convenient
Now more than ever, your customers expect to be able to find information about your company online.
In fact, most consumers now do research online before they make a purchase, even if it’s to buy something from their local shop.
If you don’t have a website, you’re sending a message that your business is stuck in the Dark Ages, or that you’re not interested in finding new customers
- Improve Business Credibility
- Build Your Business
- Enhance Your Online Presence
- Build a Strong Relationship with Your Market
- Efficient Way to Promote Your Business
- Market Expansion
- Cuts Costs
- Improves Customer Service
- Interaction With Your Customers
- A Great Marketing Channel
A website is more affordable than traditional advertising
Does my business need a website if I’m on social media?
Lots of business owners assume that having a social media profile for their business is enough. Maybe you already have a Facebook page and some pretty good reviews on social media. But there are some problems with this strategy
First, you’ll always be dependent on the social media platform you choose. Algorithms change, rules change, and what’s working one day might not work a few weeks from now (as many businesses who depended on Facebook have recently learned). If you have a website, it belongs to you, and you control the content and the message. Part of the reason you started your own business is so that you don’t have to follow other people’s rules—so why would you just do what a social media platform tells you to?
Trends change, too. If your customers are on Twitter today, they might be on Snapchat or a new platform that none of us have even heard of tomorrow. As people switch from one tool to the next, your website acts as an anchor. No matter what platform customers prefer, they can always find your website in the same place, available to everyone.